We have all been there: you are hunting for a specific item—maybe a hot holiday toy or a specific beauty product—and you aren ...

Join this Masterclass to hear Google Ads experts share actionable strategies to capture more high-quality leads and prove the full value of your local ad spend. Local search ads are about more than ...

Local search intent is defined as the goal a searcher has when they type a query into a search engine when seeking a resource in a specific geographic location. The local searcher could be looking for ...

I don’t know if this new Google Search feature will be welcomed by local businesses who are often short-staffed and struggle to answer the phone when busy, but it could be useful to you and I? I’m ...

Google now supports Sitelinks for local search ads in the Google Maps interface. They show in the form of a carousel, under a sponsored ad listing in the Google Maps interface. This was first spotted ...

Google published a research paper describing how it extracts “services offered” information from local business sites to add it to business profiles in Google Maps and Search. The algorithm describes ...

Local listing marketing and social media are essential tools for businesses looking to increase market share and visibility, with a staggering 46% of Google searches being location-related. Optimized ...

Not long ago, showing up in a Google search was enough. A complete Google Business Profile (GBP) and a steady stream of reviews could put your client in front of the right customers. But today’s local ...